---
title: Q2/26-WEBR-4.28-Registration-MarketersConsumers
description: We interviewed marketers and consumers to see how much alignment there is between what marketers think consumers want and what consumers really want.
image: https://hello.remesh.ai/hubfs/q4.25_remy_webinar_sq%20(22).png
---

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**LIVE WEBINAR**

# Exploring the Disconnect and Alignment Between Marketers and Consumers

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We interviewed hundreds of marketers and consumers to see just how much alignment there is between what marketers *think* consumers want and what consumers *actually* want.

In this discussion guided by psychology based creative strategist Sarah Levinger and Remesh Researcher Bill Cullo, we covered:

 

- Findings from our study of 300 marketers and consumers around purchasing decisions - the overlap and the gaps
- Practical applications for how marketers can build continuous consumer alignment

![Untitled design (66)](https://hello.remesh.ai/hs-fs/hubfs/Untitled%20design%20(66).png?width=1080&height=1080&name=Untitled%20design%20(66).png)

### Bill Cullo

Senior Qualitative Researcher  
*Remesh*

![Untitled design (69)](https://hello.remesh.ai/hs-fs/hubfs/Untitled%20design%20(69).png?width=1080&height=1080&name=Untitled%20design%20(69).png)

### Sarah Levinger

Founder            *Tether Insights*

[![Remesh\_Logo\_White](https://hello.remesh.ai/hs-fs/hubfs/Remesh_Logo_White.png?width=200&height=39&name=Remesh_Logo_White.png "Remesh_Logo_White")](https://www.remesh.ai/)

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